Wo Fuxian, Director of Weifang Sports Bureau, visited Kangrui Sports for research and guidance

Wo Fuxian, Director of Weifang Sports Bureau, visited Kangrui Sports for research and guidance

On the June 26th, Party Secretary and Director of the Weifang Sports Bureau Wo Fuxian, Deputy Director and Level 4 Investigator Ma Hongliang, Office Director Yan Jinglun and his party visited Weifang Kang Rui Sports Industry Co., Ltd. for field research and the leadership team of the company conducted a live discussion.

Director Wo Fuxian first visited Kangrui Sports Product Exhibition Hall and listened to Kangrui Sports Chairman Zhang Zhaoyi's report on industrial layout and product R & D planning. Director Wo pointed out that Weifang Kang Rui Sports Industry Co., Ltd. is an independent brand in our city, with advanced concepts and widely recognized in the product quality industry. And professional sports protective gear, sports field design and other aspects leading the industry, and made positive contributions to the development of the sports industry.

At the on-site office meeting, Director Wo listened to the reports of our company on product development and production advantages, community fitness matrix layout, large-scale operation of sports venues, and three-dimensional cooperation of event brands. At the same time, we communicated with the leadership of our company about the current operating status and difficulties of the enterprise, and the bottlenecks restricting development. Director Wo encouraged our company to further enhance   research, development capabilities and independent innovation capabilities, actively explore the marketing system that is in line with the international advanced operation model, and continuously improve the innovation ability, popularity, comprehensive strength of the Kangrui brand.

Director Wo said that the development of Weifang sports industry adheres to the combination of government guidance and market promotion, and earnestly implements the "Notice of the Weifang Municipal People's Government on Issuing the Implementation Plan for Accelerating the Sports Industry to Promote Sports Consumption", actively promotes the development of the sports industry, and accelerates the cultivation of diversified market players In order to absorb social capital and enter the sports field, the sports industry has shown a trend of sustained and stable growth.

The Municipal Sports Bureau will further implement the deployment requirements of the Municipal Party Committee, the Municipal Government to optimize the business environment, base on the responsibilities of the department, strengthen service awareness, give play to the advantages of the department,providing guidance and supporting in policy funds; Provide support for enterprise development. It is necessary to proactively connect services and actively coordinate, helping enterprises solve difficulties encountered in development.

Zhang Zhaoyi, chairman of Kangrui Sports Group, expressed his gratitude to the Municipal Sports Bureau for the on-site pulse and guidance on the development of the enterprise, will continue to give full play to the advantages of enterprise R & D and production, actively promote the in-depth integration of sports equipment and community fitness for the city's sports industry. Make bigger and stronger contributions.

The general manager Liu Jinchang of Kangrui Sports Group, the special assistant to the chairman Ma Jinxin, and the marketing director Zhang Tao accompanied the discussion.